In 2007 an omnibus film called Chacun son cinema (To Each His Own Cinema) played at festivals. Made to celebrate the 60th anniversary of the Cannes Film Festival, the collection featured short films about cinema made by an amazing variety of directors: Takeshi Kitano, Gus Van Sant, Zhang Yimou, Jane Campion, Atom Egoyan and many more. Among those ‘many more’ were Joel and Ethan Coen, who enlisted their recent star Josh Brolin in a three-minute movie called World Cinema. Problem was, World Cinema didn’t show up on either of the DVD releases of Chacun son cinema, making it very difficult to see. (I was lucky enough to see it at Toronto that year.) But now it has found its way onto YouTube, and you should watch it after the break, right now, before it goes away again.