Wes is directing six commercials for a ‘re-branded’ AT&T, according to Reuters:
The company’s “Your Seamless World” corporate ad campaign features situations that “speak to the on-the-go lifestyle of today’s consumers and businesses.”
The campaign includes six television spots overseen by Wes Anderson, director of films including “Rushmore” and “The Royal Tenenbaums.”
AT&T also said it will now use orange as its primary corporate color. Ads, company signage and its Web site are undergoing a “color makeover,” the company said.
Ad Week has a review of one of the new commercials.
We will post the videos when we find them.