Mr. Fox pushed back… one week

Fox has moved the release date of Fantastic Mr. Fox from November 6 to November 13, 2009, according to Box Office Mojo.

According to Cinematical, the move might be to give the film some financial room:

According to Box Office Mojo, the studio has moved The Tooth Fairy back from November 13th to next January (because where else are you going to stick a Dwayne-Johnson-as-hockey-player-as-tooth-fairy outing?), and Wes Anderson’s The Fantastic Mr. Fox has moved back a week from 11/6 to 11/13 as their choice contender for the family dollar. This now places it right after Disney and Robert Zemeckis’ A Christmas Carol (really, the first week of November?) and just before Warners’ Cats & Dogs sequel (really, the second movie of Cats & Dogs?).

I’m not sure how much Johnson’s recent Race to Witch Mountain cost, but I can’t help but think that he’d like to outperform that film’s good-not-great $60-ish million gross, and January could be just the grounds to do that in. (Paul Blart: Mall Cop opened within a week of the proposed new date and has raked in… almost $144 million? Yep, over $140 million.) Mr. Fox, on the other hand, is a mainstream proving ground for the ever-quirky Anderson, and with a voice cast that includes George Clooney, Cate Blanchett, Jason Schwartzman, Bill Murray, and Anjelica Huston, let’s hope it has reason to top the $28 million gross of that last animated adaptation of a Roald Dahl book, 1996’s James and the Giant Peach.

Adapted from Loraxaeon’s Yankee Racers post.

3 Replies to “Mr. Fox pushed back… one week”

  1. I think that the general family audience is going to be kind of low, but adding another week between this and “Where the Wild Things Are” could definitely help, as I think the audiences of those movies will overlap more than the Zemeckis or Rock movie would.

  2. Ehh….I dunno. It may be a week further from ‘Where the Wild Things Are’ and not going head to head with Christmas Carol, but now it has to contend with 2012, which is apparently a big PG-13 action drama, like a more mature National Treasure or a toned down Day After Tomorrow. Considering that they’re already promoting that movie, it may hurt Mr Fox. The Twilight sequel is also out the next week too, considering how the first one went gangbusters, it may be a big problem. Overall, November will be an interesting month to watch and Fox better promote Fantastic Mr Fox like crazy.

    Also the Cats and Dogs sequel is out in July of 2010 now.

  3. cbc323

    I really don’t think the audiences overlap that much. Anyway, with attendence as it is now, even the smaller “less successful” movies are making back their budgets for the most part, and I can’t imagine this will be very expensive. Fox will get it seen enough to turn a profit, and stop motion movies traditionally have a longer life. Wallace and Gromit and Coraline had long heathly lifes at the Box Office.

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